Hot off the digital press is another website launch by Memphis digital marketing firm S2N Design for the Special Olympics of Memphis. Special Olympics Greater Memphis’ mission is to provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community. Special Olympics wanted to update their existing site to be more engaging as well as mobile friendly. S2N came up with a look and feel that stayed in tune with their national organization while maintaining brand consistency. We also kept the design affordable and within Special Olympics’ budget. The end result is a custom, clean site that is optimized for mobile viewing and highlights the incredible coaches and athletes... Read More »
S2N Design, a leading web design and digital marketing company based in Memphis, Tennessee, recently launched a new website for Scott Fabrics. Scott Fabrics is a specialized fabric store that has been around for many years in Memphis. As a business-to-business company, Scott Fabrics depends on its website to help drive new customers and sales. Wanting to have a more strategic digital marketing strategy, they enlisted the help of S2N to begin the first phase of the process—creating and deploying a dynamic, engaging website that’s user-friendly and easy-to-navigate. Customizing Woo Commerce, the S2N team went to work on creating an e-commerce site that includes an online product catalog and more. Using clean lines and a simple design, the site focuses on the high-quality, beautiful fabrics that Scott Fabrics sells. The site now allows visitors to browse products by color, product and collection, making it easy to see... Read More »
Studies show the average person touches his or her smartphone 2,617 times per day, and Americans spend more than 10 hours a day in front of a screen. That means not only does your company have to be online, but you need to have a strong digital presence. The first step to a robust digital presence is having a well-designed and user-friendly website. At S2N, we understand how important your website is, and we build custom, engaging sites for clients of all sizes. However, when it comes to driving business for your company, it doesn’t end there. Equally as important is having a strategic digital marketing plan. Digital Marketing While your website will provide your customers with an experience, digital marketing is the avenue to drive people to get there. Think of your website as the hub for all of your value-added content, and digital marketing is what drives... Read More »
Memphis-based S2N Design recently launched a new website design for Nobody Lower. The process began with designing a logo for the online retailer who currently specializes in selling primarily kitchen items. After attempting to use an online logo generation company, Nobody Lower decided enlist the help of S2N Design because of our focus on long-term branding. We also use a three-step process of looking at the mark, typeface and lastly colors in order to develop a logo. Wanting to capitalize on their affordable prices, we incorporated an arrow to indicate their bottom line price tags and used shades of blue, green and grey. From there, we began designing their website design. The site is built on a BigCommerce platform, which is robust with analytics. It also has metrics for what people are buying and how often as well as marketing tools such as sending abandoned cart emails to customers. With hundreds... Read More »
The S2N team proudly brought home a Silver Medal at the 2017 American Advertising Federation Memphis ADDY Awards held February 25, 2017 at Propceller in the Broad Avenue Arts District in Memphis. The Silver Medal award was earned for S2N’s PR kit designed for client Tru-D SmartUVC. “We are proud to be recognized for this unique PR kit that proved to be a useful and critical piece for our clients to use in their national media relations efforts,” said Michael Nunn, President of S2N. “While S2N is traditionally known for our web design capabilities, this demonstrates our ability to think outside the box on any type of creative project and deliver beyond expectations.” A spinoff of Tru-D’s whiteboard video, the kit promoted a newly-published, CDC-funded randomized clinical trial on the UV disinfection robot company based in Memphis. Sent to the top 30 media outlets throughout the U.S., the kit... Read More »
Web / Design News Round Up is back! This week we have a typography must read, some inspiring paper art, 2016 design predictions, and some new tech we are not so sure about yet.